Service
Background
Real-life room escape games are a type of physical adventure game in which people are locked in a room with other participants and have to use elements of the room to solve a series of puzzles, find clues, and escape the room within a set time limit.
Brief
Develop a brand and a brand world that would look, sound and feel in a way that was as mysterious and intriguing as the concept itself.
Naming
We named the brand “The Riddle Room”as it implied a definitive space within which a person has to use their smarts to solve riddles. It had a sense of mystery to it and creteed curiosity around what is the purpose of this room and what the riddles are for.
Identity
We designed a logo that looked riveting and fascinating along with business stationery collateral that alluded to the euphoria and mystery surrounding the offering.
Advertising
Increase curiosity, Make people wonder, Build intrigue around concept, Launch the brand and drive bookings.
Sales Enablement
Web Design
Social Media
